November is National Entrepreneurship Month, celebrating the people across the United States starting businesses that enhance their communities. But while many people have an idea for a business, far fewer know how to turn that idea into a reality. And with nearly half of businesses in the United States closing in their first five years, building a business that lasts is an even greater challenge. So, how do you go from a concept to a new business ready to thrive for years to come?
Entrepreneurship is a challenge, and while you may be an expert in your industry, learning the ins and outs of running your own business can be a daunting task for those who haven’t done it before. That’s why the Sanford Area Growth Alliance partners with the Central Carolina Community College Small Business Center and Downtown Sanford, Inc. to offer the Real Investment in Sanford Entrepreneurs (RISE) program.
RISE is a free eight-class course designed to teach aspiring entrepreneurs how they can turn an idea into a working plan of action. RISE walks participants through the step-by-step process of creating a business ready to succeed, including legal considerations, marketing strategies, tax implications, financing, and much more. Experts help participants create a business plan to present to a panel of judges – with the opportunity for the best in class to win a $5,000 grant to help them get started. But whether they win a grant or not, all our participants walk away with something even more valuable: the skills, knowledge, and confidence needed to thrive in their new venture.
RISE participants have started more than twenty businesses in Sanford and Lee County, creating more than ninety jobs. Local names like Gigi’s Creations, High Cotton Couture, Seva Yoga, Rogue Toys, and Play Escape are just a few examples, with more on the way. Local businesses are a huge part of what gives a community its flavor, and through RISE, we’re helping make sure Sanford and Lee County continue to be places where entrepreneurs can thrive. In return, our RISE participants are making our community a more vibrant place to live – something that benefits every one of our residents.
Applications for the next RISE cohort are open through February 1, 2027. It takes passion and commitment to start your own business – with RISE, we can help you add the knowhow to see that business thrive for years to come.
Learn more and apply for the RISE Program on the CCCC Small Business Center website: https://www.leesbc.com/rise/