A Strong Leadership Team

Joy Thrash

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Joy has proven economic development experience and is the Sanford Area Growth Alliance's CEO. Since her start with SAGA in May 2015, Thrash has generated positive momentum for the organization and raised its profile as the leading advocate for business and economic development in Sanford, N.C. Thrash was previously the Executive Director for the North Carolina Defense Business Association where she led the NCDBA to become a full functioning corporation as a professional trade association for the defense industry in North Carolina.

Bob Joyce
Economic Development Executive Director

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Bob is a lifelong Sanford resident. His career in the private and public sector included: banking, insurance, economic development, non-profits, and more. He has been with the Chamber since 2007 and recently assumed the role of Economic Development Executive Director.

Meg Moss
Chamber of Commerce Executive Director

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Meg Moss graduated from James Madison University with a degree in mass communications. She spent four years running cameras at C-SPAN television before relocating to Sanford. After a one year commitment to Volunteers in Service to America, Meg joined the team at Lee County Industries, a leading non-profit in Sanford. She led the organization as the Executive Director for over 6 years. Meg has been a Chamber of Commerce ambassador for four years, and now serves as the Chamber of Commerce Executive Director. 

Crystal McIver
Visitor Services Executive Director

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Crystal, a Durham native, earned a Master's Degree in Human Services Counseling and Executive Leadership and is also a certified Life and Career coach. She is also a PhD Candidate at Walden University for Human Services and Organizational Management, and currently serves on boards for Lee County YMCA, Bennett University Parent Board, and Project Safe Neighborhood. Crystal is excited to take part in this new venture for Sanford Area Growth Alliance.

Morgan Barbour
Events Manager

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Morgan, a Fayetteville native, is a recent graduate of North Carolina State University with a degree in Communication. She served as the North Carolina FFA State Vice President in 2012. Her leadership experiences have landed her opportunities in event planning and communication. Morgan is excited to join the Sanford/Lee County business community.

Austin Thomas
Marketing and Research Manager

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Austin, a Sanford native, is a graduate of Wake Technical Community College with a degree in Advertising and Graphic Design. He started his marketing career with an internship at the Sanford Herald and has worked as a freelance graphic designer.  Being a lifelong Lee County citizen, he is eager to serve the community he calls home.

Tonia Godfrey
Operations Manager

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Tonia is a Broadway native. She graduated from Central Carolina Community College, with an associates in Science and Business Administration. Tonia currently is our operations manager, assists in research services for economic development and also maintains our membership billing and office operations.

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Since joining the Sanford Area Chamber of Commerce I have met community..." read more

Steven Ashmore
Owner of Portraits by Steven

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